This handbook equips account managers with key steps to optimize placements and enhance digital campaigns. Learn how to analyze performance, plan campaigns, and secure top placements for maximum ROI.
Optimize
Content and
App Placement.
Looper Insights empowers entertainment streaming services and broadcasters with advanced analytics to enhance Video on Demand merchandising and compliance seamlessly.
who
we work
with
PURE STREAMERS
AND BROADCASTERS
HOLLYWOOD STUDIOS
& CONTENT OWNERS
The award-winning solution to boost content lifecycle performance
from Pre-live to Pre-order, Buy, Rental, Subscription and Advertising VoD.
-
piracy
prevention -
transactional
edge -
connected tv
content visibility -
platform
collaboration -
immersive
analytics -
strategic
insight
EMPOWERING ENTERTAINMENT TEAMS WITH RICH, DYNAMIC DATA
Marketing
Strategize campaigns and secure placements on any CTV devices. Use $MPV and pMPV data to measure and optimize audience engagement.
Research and Analytics
Gain quantitative MPV insights, enhance cross-platform understanding, and identify trends to maximize audience value, optimizing future campaigns and launches.
Account Management & Media Planning
Strategize and optimize content campaigns. Use MPV data, including $MPV and pMPV, for paid and editorial planning to achieve ROI targets.
Operations
Optimize workflow for content discovery with available pricing, artwork, and merchandising. Correct distribution errors using MPV data for compliance.
Acquisitions, Programming and Commissioning
Use MPV data to analyze trends and influence decisions for content creation and acquisition; informing planning, discovery, and categorization to meet audience goals.
Why looper insights
The first end-to-end platform, with the largest dataset, to track all digital content against your competitors.
Available on all major Connected TV devices globally, across both paid and unpaid/editorial placements.
identify
promotional
opportunities
ensure
your content
stands out
negotiate
better placements,
optimize planning
IMPROVE SALES,
CUSTOMER ACQUISITION
AND RETENTION
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What People ARE Saying
About Us
Now that we’re using the Looper Insights platform, my time has freed up to focus on the things that deliver the biggest benefit to our company. Over only a short period, we’ve seen a drop in priority issues that need to be resolved and I now have more time to effectively manage our EST business.
Michael Rycyzyn
Digital Content Licensing and Distribution
The Looper Insights platform has saved Cinedigm time and resources by automating a very time-consuming, manual process. This allows the company to function more efficiently, especially when releasing a large volume of titles each week. Looper’s technology fits in with our goal to utilize machine-based automation across our entire digital supply chain in order to scale our Digital & OTT business much faster.
Tony Huidor
Chief Technology & Product Officer, Cinedigm