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Streaming in Deutschland im Mai 2026: Warum lokale Inhalte auf einem von Franchises dominierten Markt weiterhin wichtig sind

Von globalen Hits bis zu heimischen Favoriten – im Mai lieferten sich Deutschlands Streamer ein echtes Sichtbarkeitsrennen. Wer vorne lag?

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The Big Reset

10 Trends Reshaping Streaming in 2026

View the Report. →
Could YouTube Become the Operating System for Sports Media? 40% of Professionals Think So

Could YouTube Become the Operating System for Sports Media? 40% of Professionals Think So

by Lucas | Jun 10, 2026 | News

EMARKETER features Looper Insights in its US Sports Time Spent 2026 report, drawing on findings from our “Who Will Control Sports Streaming in 2026?” survey of US sports streaming industry professionals. The report highlights a striking signal: 40.4% of...
World Cup 2026: Why CTV Home Screen Discovery Will Decide Who Watches the Match

World Cup 2026: Why CTV Home Screen Discovery Will Decide Who Watches the Match

by Lucas | Jun 10, 2026 | News

TV Tech features Looper Insights VP of Marketing Francesca Pezzoli in an opinion piece examining how CTV home screens will shape fan discovery during the 2026 FIFA World Cup – one of the most complex live sports events streaming has ever had to serve. With 104...
Roku’s Home Screen Redesign Is Shifting Where Streaming Competition Happens

Roku’s Home Screen Redesign Is Shifting Where Streaming Competition Happens

by Lucas | Jun 1, 2026 | News

Media Play News features Looper Insights in its analysis of Roku’s biggest home screen redesign in over a decade, exploring how the update reflects a structural shift in where streaming competition is really happening. Written by Francesca Pezzoli, VP of...
Sports Rights Holders Are Gaining the Upper Hand: What 52 Executives Say

Sports Rights Holders Are Gaining the Upper Hand: What 52 Executives Say

by Lucas | May 26, 2026 | News

NewscastStudio and Rick Howe, Host of “The Friday Fireside” and “Talk Back to Television,” feature Looper Insights’ “Who Holds the Power in Sports Rights in 2026” report, drawing on responses from 52 executives across leagues,...
NBA Playoffs 2026: How Peacock, Prime Video and ESPN Competed for Home Screen Visibility

NBA Playoffs 2026: How Peacock, Prime Video and ESPN Competed for Home Screen Visibility

by Lucas | May 26, 2026 | News

Streaming Made Easy features Looper Insights in its latest Above the Fold analysis by Marion Ranchet, looking at how the three NBA rights holders showed up on connected TV home screens during the opening weeks of the 2026 playoffs. Using Looper Insights’ data...
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