Our July Streamer of the Month findings were spotlighted by StreamTV Insider, Media Play News, Next TMT, and Chris Colombo, showcasing how competitive the summer streaming landscape has become.
Prime Video topped both app and title promotions, generating $113M in Dollar Media Placement Value ($MPV™) and leading with The Summer I Turned Pretty at $4.5M. Hulu’s The Bear and Max’s Sinners followed closely, while Peacock’s Love Island USA and Apple TV+’s MLS coverage reinforced the pull of reality and live sports.
This month’s results highlight how high-profile originals, bold creative campaigns, and aggressive promos are shaping the battle for visibility.
📖 Read the full coverage:
👉 Prime Video again crowned as streamer securing the best monthly promo ‘real estate’ value – StreamTV Insider
👉 Looper Insights: ‘Summer I Turned Pretty’, Prime Video Top July Streamer of the Month Charts – Media Play News
👉 Looper Insights’ monthly race for generating the most “media placement value.”– Next TMT
👉 Chris Colombo’s Entertainment, Media & Licensing – Overview & Insights 08/17
In today’s crowded ecosystem, streaming visibility isn’t just about content – it’s about commanding the screen.
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