This handbook provides account management teams with five key steps to maximize campaign success on Connected TV devices. From analyzing performance with MPV™ and $MPV™ to selecting prime placements and ensuring compliance, account managers gain practical tools to...
Relativity Media partnered with Looper Insights to resolve pricing errors, improve merchandising visibility, and boost sales, leading to stronger revenue growth and enhanced retailer relationships.
Last month, we gave you a taste of the Olympic kick-off, but August is when the games truly lit up our screens. The athletes weren’t the only ones breaking records as Warner Bros. Discovery reached an impressive 215 million viewers across Europe, who collectively...
In the digital entertainment arena, how can you keep things seamless when there’s been an extreme increase in the amount of content available? Nielsen’s 2023 State of Play report revealed that the number of video titles accessible to viewers in Canada, Mexico,...
In the fast-paced world of digital content, operational efficiency and compliance are key to successful content discovery. This handbook provides operations teams with five essential steps to streamline content workflows and ensure compliance across Connected TV...
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