The sports streaming boom is gaining momentum, but is the industry’s multi-billion dollar investment in live sports delivering lasting value?
In this webinar, experts from across sports, investment, and media explore the real impact of live sports on subscriber growth, platform strategy, and audience behavior. Backed by new data from Looper Insights’ latest industry study, the session cuts through the hype to highlight what’s working, what’s not, and where the biggest opportunities lie.
Key Topics Covered:
📊 The Retention Myth: Are sports subscribers loyal, or just passing through?
💰 Cost vs. Return: Are streaming platforms overpaying for short-term gains?
📺 FAST vs. Premium: How are viewing habits shifting across paid and ad-supported models?
🎯 Strategic Visibility: What does effective merchandising look like in a sports-driven landscape?
Featuring Industry Leaders:
- Cathy Rasenberger, President, Rasenberger Media and CoFounder Sports Studio
- Ceo Wimmer, Partner, Rally Cry
- Shawne Merriman, Former NFL All-Pro & Founder, Lights Out Xtreme Fighting
- Hosted by Jeff Kreger, Solutions Consultant, Looper Insights
