Our latest research on the intersection of gaming and streaming is sparking meaningful coverage – many thanks to Media Play News and nScreenMedia for amplifying these findings.

Together, the stories highlight both the appeal and uncertainty of games bundled into streaming services. While a third of consumers see gaming as a significant added value, questions remain about timing, execution, and whether platforms like Netflix can turn experiments into lasting engagement.

📖 Read the full coverage:
👉 Looper Insights Survey: Third of Consumers See Games Included in Streaming Services as Significant Value – Media Play News
👉 Waiting for Netflix on Games Is a Dangerous Gamble for SVODs – nScreenMedia

As streaming services weigh content expansion, the role of gaming emerges as both a differentiator and a risk, shaping the future of bundled entertainment.