The 2024 Regulators Guide sheds light on the evolving landscape of digital platforms, emphasizing the growing prominence dilemma faced by regulators worldwide. As streaming services surge, regulators grapple with ensuring fair representation and marketing prominence for content producers amidst the changing dynamics of Connected TV Devices.
Key Highlights:
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Global Prominence Challenges: Explore the impact of the surge in streaming services on regulators’ responsibilities, with a focus on Australia, the United Kingdom, and the United States.
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Australia’s Legislation Journey: Dive into the Australian government’s legislative efforts to address prominence issues, emphasizing the need for fair visibility for local broadcasters against the dominance of streaming giants.
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U.S. Concerns and Dominance: Understand the concerns raised in the U.S., where streaming services have become dominant players, influencing content creation and viewer choices. Uncover the challenges of prioritizing Apps and Content on Connected TV Devices.
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UK’s Regulatory Response: Delve into the UK’s Department for Culture, Media and Sport (DCMS) Media Bill, designed to empower British broadcasters and boost creative industries by ensuring high visibility for their apps on major smart TVs and streaming devices.
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Streaming Innovation Alliance: Learn about the strategic alliance formed by major streaming services to navigate current and future regulations, highlighting the industry’s proactive response.
