Thanksgiving week remains a critical window for streamers and sports rights-holders as CTV platforms become the primary battleground for visibility during one of the highest-viewership periods of the year. With services competing for space across major devices,...
Looper Insights is proud to share that our Sports Visibility Tracker has been named a winner in TVBEurope’s Media & Entertainment: Best in Market Awards 2025, celebrating standout products and solutions brought to market over the past year. The annual awards...
decodeTV features insights from our VP of Marketing, Francesca Pezzoli, in a new Q&A exploring how sports rightsholders can strengthen their promotional impact across Connected TV. In the interview, Francesca discusses how the rapid shift of sports viewership to...
A closer look at the on-screen reality shaping what audiences discover – and why accuracy matters, especially in live sports. 🏈 Looper Insights was recently featured on Talk Back to Television, where our Founder & CEO Lucas Bertrand joined Rick Howe...
Our latest innovation has been getting strong attention – thank you to Media Play News and Next TMT for spotlighting the launch of our new Sports Visibility Tracker. The tool enables leagues, broadcasters, and platforms to measure live-sports promotional...
