In a recent episode of Next TMT Talks, Lucas Bertrand, CEO of Looper Insights, joined host David Bloom and Patrick Crakes (former Fox Sports exec, now global advisor) to discuss the evolving sports rights landscape and the growing role of streaming platforms. The...
A closer look at the hidden economy of CTV home screens – and why measuring true prominence is becoming essential as competition for visibility intensifies. 📺 Looper Insights was recently featured in an interview with Faultline, where our Founder &...
The 2026 NBA All-Star Game delivered its largest audience since 2011 – but behind the numbers was a highly concentrated visibility strategy across connected TV. In 2026 NBA All-Star Game: Inside NBC and Peacock’s Push to Win Over the U.S., Looper Insights...
For the first time in modern sports broadcasting, the Super Bowl and the Winter Olympics unfolded on the same day – creating an unprecedented test of cross-platform execution across broadcast and streaming. In Legendary February: A Review of Milano Cortina...
Our Founder & CEO, Lucas Bertrand, joined Tomorrow Will Be Televised live, hosted by Simon Applebaum, for a live discussion on the forces shaping streaming beneath the surface. The conversation explored topics such as the growing operating system battle across...
