by Lucas | Jun 18, 2025 | News
We’re proud to share that our CEO, Lucas Bertrand, has been named one of this year’s 50 VOD Professionals, celebrating the most influential figures in the UK’s OTT industry. The annual list, curated by VOD Professional’s Kauser Kanji and an expert judging panel,...
by Lucas | Jun 17, 2025 | News
Our latest YouTube research is sparking new industry discussion, especially around why YouTuber-led content struggles to succeed on traditional streaming platforms, and why executives are now seriously considering YouTube for premium long-form releases. 📉 On...
by Lucas | Jun 13, 2025 | News
At the most recent TVOT CONNECT session, Jeff Kreger from Looper Insights joined a lively discussion on one of the biggest shifts in the streaming world today: YouTube’s rapid ascent as a long-form, connected TV (CTV) powerhouse. Moderated by industry analyst Colin...
by Lucas | Jun 6, 2025 | News
“YouTube overtakes streaming rivals as the go-to for TV and movies.” That’s the headline in Fast Company, and we’re proud to see our latest research at the center of the story. The piece marks a major shift in how YouTube is perceived, used, and prioritized –...
by Lucas | Jun 5, 2025 | News
Is the industry keeping up with how viewers are actually using YouTube? A new report, based on our new survey of 1,115 U.S. consumers and 65 senior media executives, reveals a growing disconnect between perception and behavior. Nearly half of consumers now primarily...
