Several media and industry publications – including TheDesk.net, Media Play News (Next TMT Talks), Sports Business Journal, NCS | NewscastStudio, Cynopsis, State of Streaming and TV Tech – have highlighted insights from the new Looper Insights survey...
A great read from The Current on how rising Super Bowl ad prices are accelerating the push for better measurement across streaming and TV 🏈 As Super Bowl ad costs continue to climb, Lucas Bertrand, CEO of Looper Insights, weighs in on how advertiser...
Media Play News features a new article by Francesca Pezzoli, VP of Marketing at Looper Insights, exploring how February 8 may mark a turning point for live sports on streaming. The article focuses on Peacock’s upcoming broadcast of both Super Bowl LX and the 2026...
NewscastStudio featured Looper Insights in its coverage examining how Peacock will manage the unprecedented challenge of streaming both the Super Bowl and the Winter Olympics on the same day. The article draws on Looper Insights’ analysis to explore how discovery and...
Media Play News features Looper Insights’ research and executive insight in its Home Entertainment Forecast 2026, examining how streaming, FAST, and transactional models are reshaping the home entertainment ecosystem. The forecast draws on Looper Insights’ industry...
