Media Play News features a new article by Francesca Pezzoli, VP of Marketing at Looper Insights, exploring how February 8 may mark a turning point for live sports on streaming. The article focuses on Peacock’s upcoming broadcast of both Super Bowl LX and the 2026...
NewscastStudio featured Looper Insights in its coverage examining how Peacock will manage the unprecedented challenge of streaming both the Super Bowl and the Winter Olympics on the same day. The article draws on Looper Insights’ analysis to explore how discovery and...
Media Play News features Looper Insights’ research and executive insight in its Home Entertainment Forecast 2026, examining how streaming, FAST, and transactional models are reshaping the home entertainment ecosystem. The forecast draws on Looper Insights’ industry...
TV Tech features Looper Insights across two recent articles examining how 2026 could mark an inflection point for Connected TV and AI. In Ad Tech and CTV Experts Forecast 2026’s Biggest Trends, Lucas Bertrand highlights why the next phase of CTV growth will depend...
Media Play News features a full article by Looper Insights’ VP of Marketing, Francesca Pezzoli, examining one of the most critical – and often overlooked – questions in today’s streaming economy: does owning premium IP automatically guarantee visibility...
