Senior media executives don’t yet agree on how AI-driven content discovery should be regulated, but they do agree that the question can’t wait. NewscastStudio covers Looper Insights’ latest report, AI vs. Regulators: What Should Govern Content Discovery on Connected TV? It draws on a survey of senior leaders across streaming, broadcast and device manufacturing.
The most-supported approach, backed by 33% of respondents, was Algorithmic Visibility Obligations. These would require regulated or public-service content to be actively surfaced within recommendation systems. Support was still spread across four frameworks, and executives rated the urgency of regulatory clarity at 4.1 out of 5.
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