We took a look at the top sports merchandising highlights of 2023 according to the most viewed and anticipated sporting events, to see who was crossing the finish line first on the digital storefronts in terms of promotional prominence.
The guide covers the following events:
- Rugby World Cup
- FIFA Women’s World Cup
- ICC Men’s Cricket World Cup
- MLS: Lionel Messi and AppleTV+
- NFL
- UEFA Champions League
