Next TMT features Looper Insights in its analysis of how OS-level platforms are tightening their grip on the CTV discovery layer – and why that dynamic is only intensifying. The piece draws on Looper’s April Streamer of the Month U.S. data and quotes from...
For the first time in years, the people who own the games are walking into the next rights cycle with real leverage. As streamers depend ever more heavily on live sport to drive subscribers, and tech giants pour fresh capital into the bidding pool, the contest in the...
The first quarter of 2026 delivered one of the busiest sports calendars in recent years, with global tournaments, playoff coverage, and major league launches all competing for attention across streaming platforms. From the Milan Cortina Winter Olympics and NFL...
Streaming Made Easy features Looper Insights in its latest Above the Fold analysis by Marion Ranchet, drawing on Looper’s March Streamer of the Month reports to track home screen placement across 45 devices in the US, UK, Germany, and Australia. The data tells...
Media Play News and Chris Colombo spotlight Looper Insights’ March Streamer of the Month report, exploring how platforms are competing for attention across connected TV home screens in the U.S. March highlights a more concentrated battle for visibility. HBO Max led at...
