Looper Insights Thanksgiving Report Reveals Which Sports and Streaming Events Dominated CTV During the Holiday Week London – December 15, 2025 – Looper Insights, the leading CTV merchandising analytics platform, today released a new report,...
Thanksgiving week remains a critical window for streamers and sports rights-holders as CTV platforms become the primary battleground for visibility during one of the highest-viewership periods of the year. With services competing for space across major devices,...
Coverage of our November Streamer of the Month rankings highlights how competitive CTV home screens became as streamers moved into the holiday and Thanksgiving window. Media Play News reported that “It: Welcome to Derry” topped November’s title rankings, leading...
Looper Insights is proud to share that our Sports Visibility Tracker has been named a winner in TVBEurope’s Media & Entertainment: Best in Market Awards 2025, celebrating standout products and solutions brought to market over the past year. The annual awards...
decodeTV features insights from our VP of Marketing, Francesca Pezzoli, in a new Q&A exploring how sports rightsholders can strengthen their promotional impact across Connected TV. In the interview, Francesca discusses how the rapid shift of sports viewership to...