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Australia officially joins the Streamer of the Month family this month, building on the success of our U.S., U.K. and Germany editions. As with...

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SUPER BOWL LIX 2025: A REVIEW OF TUBI

Super Bowl LIX 2025: Tubi’s Game-Changing Strategy

The battle for streaming dominance took center stage during Super Bowl LIX, with Tubi shaking up the industry by offering free access to one of the biggest events of the year. As Paramount+ doubled down on its premium subscription model, Tubi leveraged ad-supported streaming to maximize visibility, audience reach, and engagement.

Key Insights:

🏈 Tubi’s Free-Streaming Play: How the AVOD platform capitalized on massive Super Bowl viewership.
📊 Paramount+ vs. Tubi: A data-driven comparison of premium vs. ad-supported strategies.
📢 Advertising & Engagement: The impact of real-time audience interactions on streaming success.
🔍 Future of Live Streaming: What this means for the evolving sports and entertainment landscape.

With the Super Bowl as a battleground, this report explores the shifting dynamics of live sports streaming and what platforms must do to stay ahead. Download the full analysis now.

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